55622 Marketing: Basic Secrets of Self Promotion, Section FQA
Develop materials to promote yourself, your business and/or your art online and offline. From media kits to promotional calendars, your view of self-marketing will move forward exponentially as a result of this content-packed, practical class. Artists, designers and other professionals will plan and execute publicity tactics with confidence as a result.
Prerequisite: None.
Thursday, 6:00 PM - 9:00 PM; 2 sessions starting November 12, 2009, ending November 19, 2009
Tuition: $129.00
Instructor: Mary Ellen Merrigan
Location: CE South Building
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Expand awareness for your business by combining traditional and online media to market 24/7. The Internet is your new storefront, showcasing who you are and what you do. Learn about a range of topics that can help you stand out. Wiki’s, Twitter, Squidoo, Facebook, LinkedIn, and many other options add exposure to your website. Get additional publicity using techniques from real-life examples. Learn, for example, how to take an off line news release and make it work for you in the online world. Take charge of your Internet reputation with this hands-on presentation focused on distinguishing you from your competition. Prerequisite: Basic computer and Internet experience.
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